Marketing Definition: Customer Problem Resolution

Things do go wrong and when they do customers expect and deserve a flawless resolution process

Establish efficient customer complaint process all the way to problem solution. Failing twice is unforgiving. Customer loyalty can be improved even in crisis - trust can be repaired if the customer problem resolution process exceeds expectations.

Marketing EffectivenessMarketing Mix StrategyCustomer Focus & RetentionExperience & Excellence ManagementCustomer Problem Resolution

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Marketing EffectivenessMarketing Mix StrategyCustomer Focus & RetentionExperience & Excellence ManagementCustomer Problem Resolution